EN ·
Florida Southwest Region
The second stop across Florida's regions: the Gulf Coast, where the money, the migration, and the code all read differently than on the Atlantic side.
The Method · 02
Choosing the Right Region
The US is five or six markets. Pick where to start.
Placeholder intro — replace. There is no single "US market." Climate, code, demographics, and how business gets done vary enough from one region to the next that entering everywhere at once is the same as entering nowhere. The work here is choosing the one place where your product has the best first chance.
EN ·
Five Florida regions, here is the Southeast
Miami-Dade is close to seventy percent Hispanic, and business gets done in Spanish here as a matter of course...